A skilled marketer and business manager, Tracy Johnson has over 25 years of event, marketing and association management under her belt. She has worked for a women's educational charity, the British Security Industry Association and the main trade body for the events industry, Eventia (now EVCOM) in various roles from PR Officer to Marketing Services Director. Tracy has organised a diverse range of events from national Scrabble tournaments, music festivals, national security conferences and seminars to glittering awards ceremonies and everything in between.
of Tracy's career has been in the charity and professional trade body sectors
in marketing, events and business management, and therefore, keen direct
marketing, e-marketing and customer/member engagement strategies have been key
to her success.
Tracy currently divides her time between her role as Conference Manager to the UK Stroke Forum conference, the UK’s largest multidisciplinary conference for stroke care professionals, and Marketing Director with The Alchemy Partnership, communication specialists delivering accredited training and strategic expertise in all aspects of digital marketing, social media and events.