The impact of Covid-19 upon the cultural sector has been devastating and undoubtedly will be long-lasting. We have all seen with heavy hearts fellow arts organisations across the UK trying to make sense of this challenging situation, which for some has resulted in permanent closure.
As a direct result of the impact of the Covid-19 crisis, MAC has taken the difficult decision to remain closed to the public until 2021.
The safety of our staff, audiences and artists is paramount, and until we are able to demonstrate that we can operate safely and trade successfully as an independent charity during the on-going crisis, our doors must regretfully remain closed.
MAC’s earned income accounts for 85% of our annual turnover, which is generated through vital revenue streams from trading, conferences and ticket sales. Despite the relaxation of measures in recent weeks, social distancing at 1m greatly reduces audience capacity across the venue – in every part of the arts centre, which significantly impacts our ability to generate this crucial income and keep our doors open.
We cannot operate as a single service at MAC, such as a café, or a cinema or theatre. As a business, we need all our services to be running together at high volume to ensure financial viability. MAC is a very complex operation and we need time to plan how to adjust to these new considerations. As a charity with very limited reserves, we cannot risk the uncertainty of opening too soon.
Despite the cancellation of our public programmes, MAC’s community outreach programmes for our most vulnerable audiences, MAC Makes Music and Hidden Voices, continues whilst our building remains closed. We are grateful for the on-going support from Arts Council England, Youth Music, players of the People’s Postcode Lottery, Birmingham City Council and Spirit of 2012 for helping us to continue this vital work.
We have had to accept that our immediate future has changed, and our financial situation will be at risk for some time. We will keep working with every effort to determine when it is safe and financially viable for us to reopen. During this period, we will continue to review all areas of the business with the Board of Trustees and stakeholders to plan for MAC’s future, so we can continue to be there for our community for many years to come.
Deborah Kermode, CEO & Artistic Director and Jonnie Turpie MBE, MAC Chair of Board
Our customer service team will be contacting bookers with information regarding cancelled or postponed events in due course. Please find more information and FAQs here. Thank you to our audiences and friends for your on-going support and patience during this time.